Our Method

 

Reasons to make us your next production company

 
 
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As an independent animation studio, we can partner with you for co-productions, service work, or IP development. We are a safe pair of hands and work tirelessly to deliver the highest quality production values. We often talk about the method in the madness. Here’s what it means for you as a prospective partner:

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Storytelling

First and foremost, we select ideas that tell a story. Stories with clear goals and rewarding endings. We craft characters with depth, breadth, layers, and realistic motivations. Lifelike characters that viewers will identify with, recognise, and want to watch.

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Amazing Talent

We source and nurture great talent. We hire ambitious people with passion and motivation, then create a supportive environment for them to thrive in. We are committed to building diverse and inclusive teams and giving everyone in them a voice.

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Production Management

We are specialists in budgets and schedule design. We run efficient, cost-effective productions. With years of experience building out the kinds of processes that other studios adopt, we know the best way to devise solid workflows that get you results on time and on budget.

 

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Encouraging Creativity

Naturally, we focus on creativity in the form of discussing ideas and reviewing work. But we take this one step further. We make space for the mistakes, wrong turns, and days when nothing goes right. The good and the bad contribute equally to the creative process… we recognise this and embrace it.

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World-Class Technology

Technology, computers, software development…we cherry-pick the best tech resources to create cutting-edge visuals and streamline the behind-the-scenes production process. Animation co-exists very happily with technology and we bring coders into the fold from an early stage.

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Research & Testing

We use an evidence-based process to test our output. How else can we know if we are on-point? We incorporate third-party feedback stages throughout development and early production to test our products with the target audiences.